In 2019, Gucci launched a captivating eyewear campaign featuring the acclaimed Chinese actress Ni Ni, portraying a solitary traveler navigating an enigmatic landscape. Shot by the talented Hugo Scott, the campaign images exude a sense of quiet contemplation and understated elegance, perfectly capturing the spirit of the Gucci brand. The campaign, accessible via the link on.gucci.com/SS19_NiniEyewear (though now likely outdated given the passage of time), showcased a range of Gucci sunglasses, highlighting their versatility and timeless appeal. This article delves deeper into the campaign, the sunglasses featured, and explores the broader world of Gucci eyewear, including pricing, availability, and specific styles.
Ni Ni's portrayal of a lone traveler resonated with viewers. Her enigmatic expression and the atmospheric settings created a narrative beyond a simple product advertisement. She embodies a sense of independence and self-assuredness, qualities that align perfectly with the Gucci brand's image of confident, modern individuality. The "Ok she needs a ride but she’s…" tagline hinted at a story unfolding, leaving viewers curious and engaging with the campaign on a deeper level than a typical fashion advertisement. It's a testament to the power of storytelling in marketing, where a mood and a character are used to sell a product rather than relying solely on the product's features.
The sunglasses themselves played a crucial role in the campaign's success. While the specific models aren't explicitly named in the provided information, the images likely featured a selection from Gucci's Spring/Summer 2019 collection. This collection, like subsequent Gucci eyewear lines, likely incorporated the brand's signature blend of classic shapes with contemporary twists. We can expect to see a range of styles, from oversized sunglasses that make a bold statement to more subtle, refined designs that complement a variety of outfits and personalities. The campaign's success suggests that the chosen sunglasses were both fashionable and versatile, capable of enhancing Ni Ni's character and appealing to a wide audience.
Gucci Sunglasses 2020 Price; Gucci Sunglasses with Prices;
While the exact prices of the sunglasses featured in the 2019 campaign are unavailable without access to the archived campaign website, we can explore the general pricing range of Gucci sunglasses. Gucci eyewear is positioned as a luxury item, and prices reflect this positioning. Expect to find a wide range, depending on the style, materials, and specific features. A pair of basic Gucci sunglasses might start around $300, while more elaborate designs with unique embellishments or rare materials could easily exceed $500 or even reach several thousand dollars for limited-edition or collector's pieces. The price varies considerably depending on the retailer as well. Finding current pricing information requires checking the official Gucci website or authorized retailers.
Gucci Sunglasses John Lewis; Gucci Round Sunglasses John Lewis;
John Lewis, a prominent British department store, often stocks a selection of Gucci sunglasses. Their online store and physical locations are good places to browse current Gucci eyewear offerings. Searching their website for "Gucci sunglasses" or "Gucci round sunglasses" will provide the most up-to-date information on available styles and pricing. Availability varies depending on the season and stock levels, so it's always best to check directly with John Lewis. Remember that prices may differ slightly from other retailers.
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